Prosperity Whiskey Wedding Lithograph cardboard sign 1897

Description

Prosperity Whiskey advertising cardboard sign, was the
product of the Bernheim Distillery of Louisville, Kentucky, an organization better known for its I.W. Harper Brand. The Bernheims, emigrated from Germany with little money but created one of the most successful whiskey enterprises in American history. The photographic image of a Negro wedding shown on this saloon sign is profoundly offensive even by the standards of that earlier time. Although accounted philanthropists, the Bernheims apparently were not above patently racist advertising.
There is very light edge wear(see photos) and the 22 1/4" x 21 1/2" cardboard sign has a slight "bow" to it.
There may be a very thin white line either horizontal or vertical in the photos-due to a thin crack in our camera lens. Combined Shipping !!!!
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